Ravi Kumar Jangid Get in touch →
Experience

Six roles,
far more industries.

Roles are labelled by the employer's field rather than by name, as a matter of discretion. That label describes the company, not the work. Two of these employers were software and website development companies, so the projects there ran across very different markets. Names are available on request.

Track record

What I
actually shipped.

Newest first. Every figure below is a measured result, not an estimate.

Aug 2024 - Present Fintech · Fundraising platform

SEO & Growth Manager

Own organic growth end to end: strategy, content engine, technical SEO, AI-search visibility, automation and the website itself.

  • Scaled organic search to 34K+ ranking keywords worldwide (12K+ in the US), driving 139K+ annual organic sessions.
  • Lead organic growth and the content engine end to end: topical clusters, pillar content, 1,000+ articles and 50+ landing pages.
  • Reverse-engineered how AI engines select and cite sources: ran target prompts across ChatGPT, Perplexity, Gemini and AI Overviews to map citation patterns, then prioritised the roadmap by citation gap rather than search volume.
  • Built AEO / GEO visibility from zero to 62,000+ AI citations (average position ~5 in AI answers) through entity and schema optimisation, AI-extractable content, markdown twins and llms.txt.
  • Earned citations in the sources AI already trusts (listicles, comparison pages and review platforms), compounding to 1,300+ referring domains (Domain Trust 78) and 200-500 new backlinks per month with minimal outreach.
  • Built 20+ AI/SEO automation agents in Claude Code for content refresh, decay pruning, anomaly detection, news publishing and reporting, wired to Search Console, GA4, SE Ranking, Bing Webmaster and DataForSEO over MCP for live data.
  • Manage the company website end to end: technical SEO, schema, integrations and front-end changes, shipping most updates without external developers.
  • Own CRO and AI-search measurement: Core Web Vitals, homepage-hero A/B testing, and AI sessions and citations per engine tied to conversions.
Aug 2021 - Jul 2024 PropTech · Pune

SEO Manager

Led a four-person SEO team across multiple proptech properties, with organic growth targeted at displacing paid spend.

  • Led and mentored a 4-person SEO team with daily scrums, clear priorities and KRA reporting.
  • Doubled an annual blog-users target (18,056 against an 8,210 goal) through intent mapping and content marketing.
  • Grew organic leads 100% to offset paid spend, using lead-generation cards and conversion-focused content.
  • Earned top-3 rankings in competitive real-estate CRM categories and helped establish a brand Knowledge Graph.
  • Improved Featured Snippet (position zero) and People-Also-Ask visibility through semantic SEO and search-intent optimisation.
Mar 2020 - Jul 2021 B2B martech agency · Pune

Senior Executive, SEO

Client-facing SEO ownership at a marketing technology agency, across accounts in several industries, from strategy through to reporting.

  • Owned monthly SEO strategy, execution, reporting and stakeholder communication for B2B accounts across more than one industry.
  • Achieved top-3 rankings within 3 months and grew organic blog traffic 10× year over year through technical fixes and content optimisation.
Nov 2016 - Oct 2019 Software and website development company · Jaipur

Digital Marketing Specialist

Organic growth inside a software and website development company. In-house products and client websites across several industries, the largest of them a sports data platform.

  • Ran SEO across a portfolio of company-built products and client websites in different categories, rather than a single vertical.
  • Drove 346% organic-traffic growth on the flagship sports data platform through on-page, technical and content optimisation.
  • Built 40,000+ programmatic SEO pages from structured player data, working with the development team on templates and internal linking.
Aug 2015 - Oct 2016 Government · Jaipur

Digital Marketing Strategist

SEO and social for a state Chief Minister's Office digital presence, leading an eight-person content team.

  • Led SEO and social media for a state Chief Minister's Office digital presence, managing an 8-person content team.
  • Grew official channels to 7M+ followers organically, coordinating timely content around campaigns and public initiatives.
Jul 2014 - Jul 2015 Software development company · Jaipur

SEO Analyst

First dedicated SEO role, at a software development company that ran its own products alongside client websites. On-page, off-page and content restructuring on a priority domain.

  • Took the company's training and certification domain from page 10 to top-3 for target keywords within six to seven months.
  • Executed on-page and off-page optimisation (content restructuring, metadata and link building) across the company's product and service sites, in my first dedicated SEO role.
Industries

Wider than the
job titles suggest.

Six employers, but the projects inside them sat in very different markets. Across company products, client accounts and independent builds, this is where the work has actually been.

Fintech and fundraising

Capital-raising and investor-discovery platforms, plus finance and cash-flow products.

Real estate and proptech

Developer and listing platforms, residential property marketing, and the local search work that comes with it.

Sales and CRM software

B2B sales-automation and CRM products, competing for category terms against much larger rivals.

Healthcare

Patient-facing and provider-side content, where accuracy and sourcing matter more than search volume.

Immigration and relocation services

High-intent service sites with long research journeys and country by country content.

Industrial and manufacturing

Technical product catalogues and specification pages, built for long buying cycles and expert audiences.

B2B SaaS and martech

Agency-side ownership of client accounts, from strategy through to monthly reporting.

Sports data and media

A large structured player database turned into forty thousand pages of organic surface area.

Education and training

Course and certification products, taken from invisible to top three on the terms that bring enrolments.

Public sector

A state Chief Minister's Office digital presence, run as an eight-person content operation.